Ben Pourani / Services / Social Media
Social Media
Patients check your social media before they decide to trust you.
A page that hasn't been posted to in four months tells patients something. So does one that feels like it was made by someone who has never met a dentist. Both happen for the same reason: doing it properly is a real, recurring workload, and in a busy clinic it loses to the phones every day.
The problem
Patients who find you on Google, through a referral or from a flyer look you up before they book. If the page is silent or generic, the referral stalls.
How I run it
- Content about your real team and clinic, not stock photos of strangers
- A steady posting schedule, planned ahead and visible in your client portal
- Tone that matches a healthcare practice: professional, warm, never gimmicky
- Platforms chosen by where your patients actually are, not by what's trendy
What’s included
- Content planning
- Design and copy
- Scheduled posting
- Social calendar in the portal
- Monthly performance summary
Who it’s for
Clinics that want to look current and human online without pulling a team member off the front desk to do it.
Also from the team
Most clinics start with the thing that’s most obviously broken and add from there.